The Newland Global Group recently launched “Case Studies: Advocating Business Success Between Australia and India.” It is the first comprehensive work of its kind, designed to align with the Australia-India Economic Cooperation and Trade Agreement (AI-ECTA).
The project is being launched in Australia and India as part of a road show. The Australian States where the Compendium has been launched with the support of respective state governments include Victoria, NSW and WA.
The launch organised in Sydney, celebrated the NSW – India relationship, with a gathering of leaders from business and politics.
The compendium features NSW companies including Global Study Partners, AirPhysio, The George Institute for Global Health, Berton Vineyards, Agripower, ResMed, Polycab, and the University of Sydney with an aim to provide a new reference point of best-in-class peers who have succeeded in the Australia and India markets.
Dipen Rughani is Chief Executive Officer of Newland Global Group. He says that these case studies illustrate a breadth of business models, that provides an opportunity to learn from best practices in entering these highly competitive markets.
“The case studies inform companies about real business opportunities and business dilemmas. They educate companies to consider the broader organisational, industry, and societal context, cultivating the capacity for judgment and decision-making. The project aims to shift perceptions and narratives, establishing the long-term economic potential of our bilateral ties.”
Natasha Jha Bhaskar who is the Executive Director of Newland Global Group says that they engaged with 26 companies following discussions with Australian States’ Trade & Investment Commissioners and Austrade.
“To ensure a standardised approach into their market experiences, we provided these companies with a questionnaire template. This template served as a common framework, enhancing consistency and comparability in the information collected from these companies.”
“The submissions were evaluated based on three fundamental aspects: understanding what worked, identifying the challenges faced, and analysing the reasons for their current strategies. These evaluations were structured into five distinct case study segments”, says Natasha
The launch was supported by the Australian Government’s Centre for Australia India Relations, Department of Foreign Affairs and Trade, Investment NSW, Business NSW, HSBC, and Australia India Business Council.
Eminent speakers at the launch included HSBC Australia CEO, Anthony Shaw, Consul General of India in Sydney, Manish Gupta, Centre for Australia India Relations CEO, Tim Thomas, Investment NSW, Director-Global Markets, Edan Corkill, Former Trade Minister Andrew Robb and Business NSW Executive Director, David Harding.
There was also a panel discussion with Nupur Bhushan (Vice President and General Manager ANZ, South Asia and Latin America ResMed), Tim Regan (COO The George Institute of Global Health), Shailendra Sawleshwarkar (Faculty of Medicine and Health, The University of Sydney) Paul O’ Brien (CEO and Co-founder AirPhysio) Kevin Morgan (Director and COO Global Study Partners) and Bruce Cairns (Head Agronomist/Technical Manager Agripower). The discussion was conducted by Natasha.
One of the points that came up several times during the discussion was that in doing business in India local partners are very important in terms of logistics and understanding the culture.
The launch celebrated the transition of the Australia-India bilateral relationship to the next level which is a partnership driven by consistency, commitment, and action.
The compendium’s aim is to inspire positivity and a call to action, to look ahead to a better, brighter future for the NSW – India relationship.
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