Peter Dutton has launched the coalition’s first campaign rally ahead of the upcoming federal election, making a direct and personal appeal to voters while pledging to rein in government spending and address cost-of-living pressures.
The event, held in the marginal Labor-held electorate of Chisholm in Melbourne’s east, signalled the coalition’s strategy to target key battleground seats as it seeks to unseat the Albanese government in its first term.
Addressing the crowd of more than 100 party members and supporters, Mr Dutton emphasised his vision to reverse what he described as Australia’s “decline” under Labor. He called the upcoming election a last chance to restore hope and opportunity for struggling Australians.
“This election is about the future of our country,” Mr. Dutton said.
“It’s about ensuring that every Australian has a chance to achieve their dreams—whether it’s owning a home, raising a family, or running a small business.”
Mr Dutton spoke about his own upbringing in Brisbane’s suburbs, where he said he learned the value of hard work and community. “I’m proud of my background as a working-class Australian, a former police officer, and a small-business owner,” he said.
“I know what it means to work hard, to struggle, and to want something better for your family. That’s why I am committed to policies that put everyday Australians first.”
The opposition leader criticised Labor’s $300 energy rebate, describing it as a “sugar hit” that, while appreciated by many, does little to address broader economic challenges.
“Under this government, Australians are paying the price for bad decisions. Interest rates are higher for longer because of these short-term fixes. We need solutions that bring inflation down, not quick handouts,”
he said.
In a bid to tackle the nation’s housing crisis, Mr Dutton linked affordability issues to migration policies and vowed to reduce government spending. He also reiterated the coalition’s commitment to Medicare, promising no cuts under his leadership.
“Health care is a fundamental right. I want Australians to know that under a coalition government, Medicare is not going anywhere,”
he assured.
Key coalition figures attended the rally, including Nationals leader David Littleproud, Victorian opposition leader Brad Battin, and federal deputy Liberal leader Sussan Ley. Former MP Katie Allen, who is contesting Chisholm for the Liberals, a seat that has historically aligned with the winning party in federal elections, is a major target for the coalition as it seeks to reclaim lost ground from Labor.
Outside the event, protesters voiced their opposition to the coalition’s policies, particularly its stance on nuclear energy. Around 20 unionists and community members gathered with signs and a giant inflatable fish featuring three eyes, symbolising their concerns about nuclear power. Chants for increased investment in renewable energy filled the air as attendees arrived at the venue.
Mr Dutton did not shy away from attacking Prime Minister Anthony Albanese, painting him as a career politician disconnected from the struggles of everyday Australians. “Mr Albanese, who loves fighting Tories and who always plays the man and not the ball, has characterised this election for Australians as a ‘future war,’” Mr Dutton said.
“For him, what matters most is political victory, whereas I want our country to be victorious.”
Health Minister Mark Butler responded sharply to Mr Dutton’s remarks, accusing him of failing to offer meaningful solutions to Australia’s challenges. “Peter Dutton thinks he can skate to victory at the upcoming election simply on rhetoric and sledging,” Mr. Butler said.
“His record as health minister includes freezing the Medicare rebate and trying to impose a $7 co-payment for GP visits. Australia’s doctors described him as the worst health minister in the history of Medicare.”
Political analysts have noted that cost-of-living concerns, or “kitchen-table economics,” will dominate the federal election. Griffith University associate professor Paul Williams observed that Labor’s early campaign blitz reflects concerns about losing seats. “Campaigning in January, full stop, is usually considered a moot point because people aren’t paying attention,” he said.
“But Labor is fearful the damage could be substantial, so they’ve come out hoping to catch the coalition napping.”
Mr Dutton’s decision to launch his campaign in Chisholm, rather than traditional Liberal strongholds like Queensland, signals a shift in strategy. “The keys to The Lodge lie in three places—Perth, Sydney, and Melbourne,” Professor Williams said.
“The coalition knows it must focus on these battlegrounds to have any chance of winning.”
As the federal election approaches, with a deadline of May 17, both parties are sharpening their pitches to voters. While the Albanese government emphasises its achievements, such as wage increases and housing reforms, the coalition is banking on its promise to restore economic stability and opportunity for all Australians. The campaign trail is set to intensify as both leaders vie for the public’s trust and the chance to shape the nation’s future.
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