As Diwali and Halloween collide this year, an iconic Australian confectioner, Sticky, has lighted the season with a special release: custom-made Diwali-themed sweets.
Sticky, known for its handcrafted rock candy, has embraced the spirit of Diwali by crafting colourful, intricate sweets designed to honour the Hindu cultural tradition of sharing sweets on this festival of lights.
This unique release not only highlights Sticky’s commitment to cultural appreciation but also taps into the universal joy of sweet treats during festive times.
For millions of Hindus worldwide, Diwali holds profound significance. This festival symbolises the triumph of light over darkness, knowledge over ignorance, and good over evil, while inviting prosperity, peace, and positivity into homes.
Celebrated with prayers, lights, and the giving and sharing of sweets, Diwali is a cultural anchor within Hinduism, and the exchange of sweets is a symbol of love, goodwill, and community connection.
Sticky, a proudly Australian, family-owned brand, has created Diwali Rock, Raspberry/Lemonade flavour sweet, using traditional candy-making techniques updated for today’s market.
Sticky’s Diwali sweets feature vibrant colours and delicate lamp patterns that pay homage to the celebration of light and prosperity, while adding a modern twist.
Sticky expressed the brand’s excitement about this Diwali launch:
“Let’s celebrate the Diwali Festival of Lights! This gorgeous Diya lolly is inspired by this beautiful celebration, in delicious Raspberry/Lemonade flavour.”
With this special release, Sticky invites people around the world to enjoy a sweet taste of Diwali, making this season a little brighter and a lot sweeter.
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