Adelaide University launched its new logo this morning at the Adelaide Convention Centre, with 3,000 staff and officials in attendance. The new logo prominently features the university’s initials – AU – in white on a dark blue backdrop.
Professor David Lloyd, UniSA Vice Chancellor and co-Vice Chancellor of Adelaide University, explained that the design incorporates elements inspired by the Adelaide Festival Centre and South Australia’s geography.
The new university website showcases a colour palette of purple and lighter blue. Lloyd described the AU monogram as “tilted forward to convey momentum and future focus,” reflecting the angles of the Adelaide Festival Centre.
He further noted that the monogram balances stability and agility, with its curvature and shape echoing the shields of the founding institutions and subtly embodying the broader state of South Australia with harmony and openness.
Lloyd said:
“The dark blue is a clear nod and legacy and honour to the shared heritage of our institutions and inspires trust. The accent colour, North Terrace purple – trademarked – represents optimism. It represents wisdom and it represents independence. The bright blue is future-facing: it’s digital-first and vivid.”
Prof. Peter Høj, University of Adelaide Vice Chancellor and fellow co-Vice Chancellor of Adelaide University, announced that Adelaide University is set to officially open on 1 January 2026. A subset of around 200 coursework programmes are being opened for international admissions for entry in 2026.
Høj highlighted plans for a large-scale international student campaign targeting India, China, Vietnam, Hong Kong, Malaysia, Bangladesh, Sri Lanka, Kenya, and Singapore.
“Our go to market 2024 approach aligns with our ambition for growth in key global markets and the decision-making timelines for international student applications. We know that international students typically start to consider their study options 18 months prior to commencements… so this allows sufficient time for prospective students to consider Adelaide University as a study destination of choice.”
Adelaide University has been created through a merger of the University of Adelaide and University of South Australia.
- On 8 March 2024, Adelaide University was established as a new entity under the Adelaide University Act 2023.
- On 28 May 2024, Adelaide University received necessary registration from the Tertiary Education Quality and Standards Agency (TEQSA) as a new Australian University higher education provider.
- On 14 June 2024, Adelaide University received approval of the new institution’s CRICOS provider registration.
The new university forecasts that the combined institution could educate an additional 6,000 new international students by 2034. It is expected that Adelaide University’s activities will contribute an estimated $4.7 billion a year to the Australian economy.
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